SaaS Development Company
We build B2B SaaS products end-to-end. Not just the app — the billing, the multi-tenancy, the admin surface, the customer-support tooling. The boring parts that decide whether your product makes it to year two.
We've shipped our own SaaS products
NextGuro grew to a healthy base of paying teachers in its first six months. CadenHQ handles cold email sequencing with reply detection. Gabbex runs multi-tenant chatbots for small businesses. We didn't read about SaaS in a textbook. We've lived the on-call rotation, the Stripe webhook debugging at midnight, and the customer who emails at 7 AM saying their entire team is locked out.
That experience is what you're hiring. The architecture decisions we make for your product are decisions we've already paid the cost of getting wrong on our own.
What goes into a real SaaS build
Multi-tenancy from day one
Every model has a tenant boundary. Row-level scoping enforced at the query layer, not just in controllers. We never let "the developer forgot to scope this query" be a possible bug.
Billing that won't bite you
Stripe Billing for most cases. LemonSqueezy when tax handling matters. Plan upgrades, downgrades, proration, dunning, failed-payment recovery, invoice access, and a customer portal are part of v1, not "we'll do that later."
An admin surface that scales
Internal staff need to impersonate users, refund payments, extend trials, and unstick edge cases. We build the admin tooling as part of the product, not as an afterthought. The Avo or RailsAdmin path or a hand-rolled internal app, depending on what fits.
Observability before traffic
Sentry for errors, Honeybadger or Datadog for alerts, structured logs from day one, a /healthz endpoint, and dashboards for the metrics that actually predict trouble.
Background jobs you can debug
Sidekiq, GoodJob, or Celery. Idempotent. Retry policies that make sense for the actual operation. A way to see what's in the queue and why something failed.
Pricing and engagement model
We work fixed-scope when the brief is clear, time-and-materials weekly when discovery is part of the work. Either way you get weekly demos, weekly invoices, and no surprise costs. Engagements are in USD.
We take a small number of projects at a time. If we're booked, we'll say so and tell you when we open up next. We do not believe in capacity tricks.
Related reading
- Build vs buy: when to commission a custom SaaS
- NextGuro case study
- CadenHQ case study: SaaS with reply detection
Frequently asked questions
What makes you a SaaS development company specifically?
We've built and run our own SaaS products: NextGuro (EdTech), CadenHQ (sales), Gabbex (AI). Building for someone else is easier when you've felt the operational pain yourself — pricing, billing, churn, on-call, support tooling, multi-tenancy decisions. We've stubbed our toes on all of it.
What does it cost to build a SaaS product?
A real v1 with auth, billing, multi-tenancy, an admin surface, and the core product feature lands between $20,000 and $80,000 from a senior SE Asia team. Below that you're getting an MVP that won't survive growth. Above that, you're scoping too much for v1. We help you cut. The same v1 from a US or Western European shop typically runs $80,000 to $250,000.
Do you handle Stripe billing and subscription management?
Yes. Stripe Billing, Stripe Checkout, or LemonSqueezy depending on your jurisdiction and tax needs. We handle the webhook flow, dunning, plan changes, and the customer portal. Cancellation and refund flows are part of the deliverable, not an afterthought.
How do you handle multi-tenancy?
Single-database, row-level isolation with a tenant column on every relevant model is the default. We move to separate schemas or separate databases only when there's a specific compliance or scale reason. We never start with the most expensive option.
Can you migrate our existing SaaS from another stack?
Yes. We've inherited Django, Phoenix, Next.js, Laravel, and Rails projects. We audit first, plan the migration in stages so you can keep shipping during the move, and never recommend a big-bang rewrite if a careful refactor will do the job.
Building a SaaS?
One scoping call. You leave with a written estimate and an honest take on whether your scope is realistic.
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